Looking back, 2020 was an unprecedented year. A pandemic, Zoom and Peloton became household names, and the rise of athleisure as acceptable at-home workplace attire. We’re all still feeling the effects of 2020 well into 2021. From a digital marketing services standpoint, business has shifted in major ways.
To keep up with the times and adjust to these new standards of working, living, and helping clients meet people’s needs, you have to dive in head-first and brace for impact.
And Hennessey Digital has done just that.
We’re navigating this new way of life by embracing audio and visual technology as a way to work internally and connect with consumers on a more intimate level.
The shift from a focus on leads and sales to an emphasis on building community is happening across all industries. Businesses must connect, communicate, and champion their clients in fresh new ways to differentiate themselves from their competitors.
Our founder and CEO Jason Hennessey had a vision and saw a golden opportunity in all the madness and uncertainty of last year. He created an original podcast series that promises to uplift, entertain, and inspire.
In “The Jason Hennessey Podcast,” Jason sits down with unique, authentic guests to tell their story and take us along this wild journey we call life.
The Jason Hennessey Podcast
In each hour-long episode of the podcast, Jason converses with creators, artists, entrepreneurs, business leaders, entertainers, writers and technologists. Instead of pushing a line of business or listing off their successes, we flip the script and talk to our guests about their failures.
We get into the stepping stones that have guided their path and discuss their setbacks and heartaches to inspire our listeners to use their talents to fulfill their potential.
As entertaining as it is conversational and fresh, Jason took like a fish to water in our first few recording sessions. The excitement and potential for the podcast and its impact on a dynamic entertainment-centric audience are truly limitless.
Using state-of-the-art podcast technology and a core team of entertainment industry professionals, the conversations will be rich, the writing will be on point, and the audio will be as flawless as any top-notch podcast currently topping the charts.
Audio entertainment and back-to-basics journalism are back in a big way—and are here to stay.
It also doesn’t hurt that Jason had a successful radio DJ career in Las Vegas back in his early days and has the charm and genuine, seasoned humility of a guy who has been doing this for decades!
The first season of “The Jason Hennessey Podcast” will be available to download on Apple, Spotify and Google in early fall. Check for updates on jasonhennessey.com and mark your calendars accordingly.
Audio entertainment and back-to-basics journalism are back in a big way—and are here to stay.
Introducing Hennessey Studios
With the potential to reach a wider audience with his podcast, Jason took another leap of faith in 2020 and invested in an exciting and high-end business venture: Hennessey Studios. Located in the heart of North Hollywood at the Television Academy Campus, this 5,000 square foot boutique digital studio is designed and tailored for artists and content creators.
The space is designed around the latest in digital video, audio, and lighting technology as well as networked digital storage and global access. As the first brick-and-mortar location for Hennessey Digital, Hennessey Studios promises to be the heart and the headquarters for the future in digital content creation and beyond.
Hennessey Studios is expertly equipped for single- and multi-camera productions. For podcast production, we have two four-microphone/three-camera recording studios. Our post-production space includes three Mac-powered editing stations and nine workstations. All are connected for access and storage with our robust data center.
Our ultimate goal as a studio is to reach the “always-connected generation.” This is a group that watches movies on tablets and not in the theater; a generation that gets their fashion and beauty advice from TikTok instead of magazines and connects through Instagram and Snapchat instead of email.
The “always-connected generation” is more likely to watch a 15-second ad than a minutes-long video. You have to communicate your message quickly for it to land with this demographic.
Audio and Video Production, Placement, and Promotion
From YouTubers to podcasters to small business owners, from artist management and production companies to PR, media, advertising and event agencies, Hennessey Studios speaks the language of creativity and viability. We help bring projects to life and keep them current well after they’ve been expertly placed.
Los Angeles is no stranger to production spaces, digital studios, and marketing agencies. But the thing that truly differentiates Hennessey Studios is it’s three-tiered promise to produce, place, and promote content in one complete offering.
After working in the LA entertainment industry for the past 12 years, I have yet to find production, placement, and promotion services for content in one place before Hennessey Studios was created. I’ve worked on large-scale productions and produced live and scripted television on almost every lot in town, from Warner Brothers Studios and Universal Studios in the valley to Manhattan Beach Studios, the Disney Lot, and Sony Studios in Culver City.
To get this type of package (production, placement, and promotion), you’d need to enlist different spaces, companies and minds, costing you time, content integrity/continuity, and dollars.
But not at Hennessey Studios.
Hennessey is more than SEO
I’ve spoken with producers, PR and branding reps, and marketing experts about Hennessey Studios, and each one has been more blown away than the next that we aren’t just a place that helps produce and shape a project.
We aren’t a company focused only on SEO, and not only do we provide the technology and staff to do your best work, we have the capability to put together unique, a la carte packages for every creator who walks in the door.
Hennessey Studios’ creative involvement can vary depending on the production. We can help shape a creation to work on all social media platforms, with a promise to build a campaign for longevity backed with real results.
With the marriage of production, digital marketing, and social placement, we are a creator’s one-stop digital playground.
Helping creators stand out from the crowd
All too often, creators spend countless hours and dollars on a project. We see it work and track for YouTube but not TikTok; it lands for Instagram but not Facebook. Worse, the project collects dust on a laptop and never goes anywhere.
Producers: we’ve all been there.
Let Hennessey Studios take what you already have and reimagine your content so it works across all channels. We can expand your content beyond the high level you thought it could be and professionally place and promote your work, your brand, your business, at a higher level than you ever thought possible.
Hennessey Studios makes audio and video production, placement, and promotion a snap!
I get chills just thinking about the potential of our three-tiered system and how we can really be a technology leader and an entertainment innovator in a “big pond” sort of town like Los Angeles.
Dramatization aside, by amplifying production support, Hennessey Studios provides companies, experts and creators with the power to connect and grow fan bases with our unique suite of social media, search engine optimization, paid media, and website development services. This combination helps creators gain greater web traffic, rank higher in internet searches, increase the number of viewers and listeners, grow subscriber lists, and increase leads and revenue.
As Hennessey Digital, Hennessey Studios, and The Jason Hennessey Podcast continue to grow and along with the need for quality content development and marketing efforts, we will continue to stay updated on the rising trends, needs and wants of our audience—and yours.
We promise to listen to our clients, hone our strategies, and strive to be better each day for our current customers and for our future clients. To stay open to change is to stay competitive.
In this digital age, the Hennessey name is really on the pulse of what the “always-connected generation” is looking for.
Get updates on Hennessey Studios
Hennessey Studios is slated to host a secret grand opening soon and will officially open to clients this fall. Visit us at hennesseystudios.com and subscribe to be notified of our news and exciting events.
In the meantime, from all of us at Hennessey Studios, stay creative!